Case study/

JC Perreault,
L’art, à votre image (FR)

Result

Innovation is no longer as easy to achieve, but it’s all a matter of perspective. We are proud of JC Perreault’s new campaign. The TV campaign includes 10, 15 and 30 second Ads supported with a  web campaign. Our biggest challenge was to play with the perspectives of 2D, 3D and apply those to our shots. A puzzle that has been watched many times for the originality of the concept.

Tech sheet

Producer MJ Roy
Director and Concept Louis Lhomel
Production Director Annie Dumont
Artistic Direction Judy Inc. - Pierce Atkinson
Audio Mix Simon Bellemare
Offline Editing / VFX Antoine SL
Motion Design Patrick Gosselin
Color Granding Benoît Côté
Marketing Agency Jo Louis

Expertises
involved

Assets Management
Casting
Color Grading
Concept
Editing Graphics & Animation
Location Scouting
Music & Sound Design
VFX